Korean beauty brand TIRTIR made its mark in New York City with the Matcha House, an immersive consumer pop-up hosted at 45Grand. The space was thoughtfully designed from the ground up — featuring organic green carpeting, floor-length sage drapery, live botanicals, and a signature glass centerpiece — creating an environment that authentically reflected the brand’s clean, nature-inspired identity

AV: Sound Investment
 Graphics: Atlas Print Solutions
Production: Another A Story