Venues in Action

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It Cosmetics Fall 2017 NYC Beauty ExhibIT

  • Center415
  • Product Launch

For It Cosmetic‘s fall product launch, 11st Street Workshop created an interactive product playground at 30,000 square feet AES NYC venue Center415.

In the entrance gallery, guests walked down a pink carpet. Afterwards, they walked up the stairs and entered the main room full of experiential moments–attendees slid down spooley slides and swung on life-size compacts. They munched on treats from Pinch Food Design.

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Land of Nod Holiday Press Preview

  • Product Launch
  • Ramscale
Land of Nod, a children’s furniture company held their holiday press preview at AES NYC event space Ramscale.
This year they featured three furniture collaborations with Paul Frank, the Care Bears and Dylan’s Candy Bar.  Editors were invited to bring their children as well to enjoy the furniture.  Features included rub and sniff wallpaper, a photobooth on a Care Bear cloud couch and an arts and crafts room.

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New Balance Launch

  • Launch Party
  • Ramscale
New Balance hosted a party at AES NYC event space Ramscale to launch the new 574S sneaker.
Influencers stopped by throughout the day to preview the new shoes.  Utilizing a clean aesthetic, there was a cool video projection on a balloon wall.

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Tara and Jason Wedding

  • Venue57
  • Wedding

photographs by Alison Dunn Photography

Tara and Jason held their beautiful wedding reception at AES NYC space Venue57.

Cocktails were served in the entrance gallery while a live band performed. Guests enjoyed their meal family-style catered by Night Kitchen in the gorgeously decorated main room. The couple took portraits on the terrace.

Congratulations Tara & Jason!

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CFDA x NYCEDC Future Fashion Graduate Showcase 2017

  • Center415
  • Fashion

The CFDA aimed to showcase graduates from five different fashion programs in one, open event space. Students from Parsons School of Design, the Fashion Institute of Technology, the Pratt Institute, the Academy of Art University, and the Rhode Island School of Design gathered together at Center415 to present their work.

The Gathery dreamed up the design. Each student had a ‘booth’ created by 11th Street Workshop that was outfitted by custom fabric prints by Atlas Print Solutions and lit by Sound Investment AV.

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